1. Business & Finance

How to Use LinkedIn to Promote Your Business

From Randy Duermyer, About.com GuideJune 24, 2010

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LinkedIn can be a great way to promote your home business. Here are a few reasons why:

  • LinkedIn is a network with 65 million business professionals around the world.
  • The average LinkedIn member has an average annual household income of $109,000.
  • One person creates a LinkedIn login every second.
  • Nearly 50% of LinkedIn members have decision-making authority for their companies.

It's easy to see why LinkedIn is considered the world's largest audience of influential, affluent professionals in one place. Like other forms of Internet marketing, marketing a small or home business on LinkedIn is relatively inexpensive and provides a lot of bang for the buck. If that's the market you are trying to reach, you need to get in the game.

Read the rest: How to Use LinkedIn to Promote Your Business

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Comments
June 26, 2010 at 5:38 pm
(1) Cindy :

Wow – this is some great info! I am listed on Linked in but I never really understood how it worked and how to use it to promote my business. Many thanks for the info!!!!

June 27, 2010 at 9:37 am
(2) homebusiness :

Cindy:
I’m glad you found the info useful. I suspect many others will, too.

Randy D.

June 27, 2010 at 9:40 am
(3) homebusiness :

Cindy:
I get what you’re saying. When you love what you do and it’s your source of income, the tendency is to never stop. Although I work 7 days a week, I try to leave my office every day before 5 (during the week) and only work as long as I have to on weekends. My wife and I still manage to have great times nearly every weekend, and I get a chance to get caught up on what I couldn’t do during the busy week. When I need to get something done around the house or want to go somewhere, I just plan ahead to take one or both weekend days off that week.

It works well for both of us.

Randy D.

June 30, 2010 at 7:20 am
(4) Evelyn Guzman :

I am glad to have come across this very helpful article on LinkedIn as it will help me get deeper into it. Now that I have the information, what I need is time to do all that needs to be done. It is a matter of juggling all the chores but should I not process the emails to do this?

Evelyn Guzman

July 1, 2010 at 10:21 am
(5) homebusiness :

Evelyn:
Thanks for your comment. Not sure what you mean by “process all the emails”, though.

Randy D.

July 9, 2010 at 8:57 am
(6) GSX-R750 guy :

Great information, I just bookmarked you.

Sent from my iPhone 4G

July 9, 2010 at 4:12 pm
(7) homebusiness :

Thanks, Guy. Glad you enjoyed it.

Randy D.

July 27, 2010 at 2:03 am
(8) Amin the Family Myazaleakid Guy :

Hi Randy, your article inspire me to promote my site. I’ll try to learn more about how how to use LinkedIn to promote my business.

It is very useful information for me in order to build a traffic to my website. Thank you, and I hope you’ll write next article like this.

July 27, 2010 at 8:37 am
(9) homebusiness :

Amin:
Thanks for you comment. However, I had to remove the link to your business from your comment. You still have a link from your name, and you are welcome to promote your business here:

http://homebusiness.about.com/od/tellusaboutyourbusiness/Tell_Us_About_Your_Home_Business.htm

Randy D.

August 8, 2010 at 1:19 pm
(10) Pete the work at home man :

now youve given me some motivation to get stuck in ,cheers

August 25, 2010 at 2:26 pm
(11) Bob the Network Marketer :

This is valuable information, thank you for sharing. Social marketing is a free and extremely effective way to promote virtually any business on the internet. Thank God for social websites!

August 26, 2010 at 12:56 pm
(12) homebusiness :

Bob:
Thanks for your comment. Yes, social marketing is free – except for the time, which can be significant. Still, it’s an inexpensive way to reach all the way around the world for in effect, peanuts. As a new acquaintance mentioned to me the other day, “Maybe this is the start of a new Renaissance”.

Randy

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