Definition: B2B is an acronym for "business to business". A B2B business is one that provides products or services to other businesses.
B2B Examples
Examples of a B2B business include:
- A medical billing service or software company
- A virtual assistant business
- A direct mail marketing service
How is B2B Different than B2C?
A B2C business is one that offers products or services direct to the consumer. Examples are:
- A gourmet pet foods business
- A home staging business
- A pet sitting business
Some businesses may operate as both B2B and B2C businesses. For example, a day care business may be open to the public but may also provide special arrangements to care for the children of employees of a local business as a group.
Also Known As: B to B, business-to-business
Examples:
Some entrepreneurs prefer running B2B businesses to avoid having to deal with the end consumer or to better narrow their target market.
