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DIY SEO Tip 8 - Get High Quality Incoming Links to Your Website
High Quality Inbound Links Can Boost Your Rankings and Site Traffic

By , About.com Guide

Secure incoming links - Most website owners engage in reciprocal linking strategies - agreeing to exchange links with other sites. While this is helpful if you reciprocate with related, high-value websites, it is not nearly as effective as securing one-way links coming in to your site.

Getting a listing in a legitimate and frequently consulted web directory is valuable, even if you have to pay for the listing. The most trusted free directory on the web is DMOZ. The downside to DMOZ is that getting a listing will take some time - even 18 months or so in some cases. Additionally, you need to be careful to request the listing for the correct category for your website. If you don't, you won't get your listing.

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